Former White House spokesunit Jen Psaki premiered in Rachel Maddow’s old 9 pm time slot at MSNBC last week. Viewership declined over the course of the week. According to AdWeek, Psaki’s show, “The Briefing,” had 1.074 million total viewers for MSNBC at 9 pm by Friday, with just 66,000 in the key 25-54 demographic prized by advertisers.
In 2025, the audi…
